Custom iPhones

What Is Apple Intelligence?

Meaning, reference and use of the term: What Is Apple Intelligence?

What Is Apple Intelligence?

Apple Intelligence is the personal intelligence system for iPhone, iPad, and Mac, integrating generative models and personal context to deliver useful and relevant intelligence. It’s deeply integrated into iOS 18, iPadOS 18, and macOS Sequoia, leveraging Apple silicon to understand and create language and images, take action across apps, and simplify everyday tasks. With a focus on privacy, Apple sets a new standard in AI, offering on-device processing and the ability to flex computational capacity with Private Cloud Compute.

Apple Intelligence works on iPhone 15 Pro and iPhone 15 Pro Max with the A17 Pro and on Apple Silicon.

How It Works:

  • Writing Tools: Rewrite, proofread, and summarise text nearly everywhere you write.
  • Notifications: Priority Messages and summaries help manage emails effectively.
  • Image Playground: Create fun images in seconds with Animation, Illustration, or Sketch styles.
  • Genmoji: Create original Genmoji to express yourself, or even create Genmoji of friends and family.
  • Photos: Search using natural language, find specific moments in videos, and create Memories based on descriptions.
  • Siri: More deeply integrated, with richer language-understanding capabilities and a brand-new design.
Apple Intelligence On iPhone, iPad, And MacBook
Apple Intelligence On iPhone, iPad, And MacBook


Free in beta as part of iOS 18, iPadOS 18, and macOS Sequoia this fall in U.S. English, with more features and languages coming over the next year. Available on iPhone 15 Pro, iPhone 15 Pro Max, and iPad and Mac with M1 and later. Learn more on the Apple Website.

Share On: